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| BNS to Source Content for Thailand's True IPTV Service |
[HONG KONG/BANGKOK, 28 April 2006] Hong Kong based Broadband Network Systems Ltd (BNS) is working with True IPTV, the H.264-IPTV service of True Corporation Plc in Thailand, to acquire key lifestyle content for its IPTV platform.
The scope of the service provided by BNS includes sourcing and aggregating digital television channels from around the world for distribution over True's broadcast services.
True Corporation Public Company Limited is Thailand's only fully-integrated communication solutions provider, convergence solutions leader and premier lifestyle enabler. The company has over 400,000 broadband subscribers and has launched Thailand's first IPTV service, True IPTV, in early April 2006 with 10 channels across Entertainment, Music, Lifestyle, Kids and News categories.
"Working with an experienced content aggregator like BNS will enable us to secure the sought-after content needed to expand our services quickly," Mr Paisit Vatjanapagorn, General Manager, Broadband Broadcast and Multimedia at True Corporation Plc said.
Ms Alita Wong, Director of Strategy and Content at BNS said: "Offering compelling and unique content is one of the most important aspects of a successful IPTV service. We are excited to work with True Corporation and are looking forward to delivering a differentiated content mix which drives subscriptions."
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About True Corporation Plc
True Corporation Public Company Limited is Thailand's only fully-integrated communication solutions provider, convergence solutions leader and premier lifestyle enabler. True provides consumers, small and medium enterprises, and corporations with a full range of voice, data and multimedia solutions customized to meet their needs. The company is the largest wireline service provider in Bangkok, the largest broadband provider in the country and a major player in the wireless, cellular and Internet markets. Principal subsidiary companies in the True Group include UBC, Thailand's dominant pay television operator, and True Move, a major mobile phone service provider. For more information please visit:
http://www.truecorp.co.th
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